November 13, 2017

3 Ways To Get Personalization Right

Today’s shoppers have immediate access to product information at their fingertips. Competition is plentiful and fierce, so retailers must differentiate themselves to be top-of-mind. To be that “go-to” store, retailers increasingly must create personalized experiences that appeal to an individual’s desire to be valued and sought-after.
November 13, 2017

3 Major Steps for retailers to overcome the Data Deluge

Retailers of a certain age will be able to cast their minds back to the 1990s when they didn’t need to look much further than the trusted combo of a ‘POS’ and supply chain management tool. A lot has changed in the decades that have passed since an ever-increasing amount of functions are running in the back end, so a typical retailer now uses a multitude of systems, including marketing systems, communications, RFID, ECMS, ESS, IMS, ICMS, DSS, WMS and many others.
November 7, 2017

Retail Campus – 5 Advantages Of Online Learning: Education Without Leaving Home

Although online education has its limitations, there are several advantages of online learning that explain why eLearning may be the greatest revolution in today’s education. There are several problems with the traditional system of education. First of all...
November 3, 2017

Omnichannel Strategies Are a Gift for Retailers

Recent studies from AlixPartners, Deloitte and KPMG are predicting in-store sales will rise approximately 4% this year. Despite some retail store closures this year, only six percent of those surveyed by AlixPartners said that would cause them to reconsider the purchase. Rather, 36 percent of consumers said they’d simply shop competitors.
October 9, 2017

3 Variables to Measure When Optimizing Customer Experience

The number one area every company needs to improve is customer experience. Customer experience can make or break any retailer, but it is especially true with brick and mortar establishments. Most retailers think they are doing an awesome job with their shoppers — but research shows just the opposite, and in a resounding way.